Mobility

The largest shared e-scooter and e-bike network, newly public and still loss-making.

Crowd-sourced traffic navigation, now folded into Google’s maps and ads organisation.

The default map for most of the world: superb data and routing, increasingly packed with promoted pins, ads, and Gemini features built around Google's priorities.

US rideshare duopoly player; take rates, incentives, and driver dynamics mirror Uber’s two-sided squeeze with regional variation.

Real-time public transit app from Montreal: core trip planning stays free, funded by an optional subscription and agency partnerships instead of ads or data sales.

Two-sided marketplace that captures a large slice from riders and drivers; convenience for users exists, but the economic surplus flows to the platform and investors.